Simplexity - Book Review

Simplexity is an interesting book that covers a number of knowledge areas unrelated to a career in IT. Later in the book, however, it talks about simple and complex user interfaces. People want the power to have many options in a user interface however it quickly becomes overwhelming for users and they can settle for less features to have a more manageable interface. This is what Apple has done with the iPhone. It has a simple interface but lack the options you get with other phones like the android. There seems to be a sweet spot between a complex or simple interface that is where software developers what to aim for broadest market adoption of their software. Kluger talks about a complexity arc where by the sweet spot in the instance is on the top of the arc.